DataHawk

Tracking your products, competitors and rankings across several online marketplaces usually means piecing together data by hand.

DataHawk is an eCommerce analytics platform that automates marketplace data collection and gives sellers and brands end-to-end visibility so they can optimize across multiple marketplaces.

The platform holds marketplace data that is enriched and historical, so you can follow trends over time, spot threats from competitors and catch openings before they close.

DataHawk applies machine learning and AI to monitor that data, diagnose what is going on, prioritize which actions matter first and automate some of the routine tasks that follow.

The stated aim is higher revenue and better margins.

Two other points stand out.

You can customize and extend the platform, and you keep full control over your operational data.

DataHawk also says its eCommerce and data experts are available to support you, which helps if your team has no analyst on staff.

It fits marketing, sales and research work, with the focus firmly on marketplace sellers rather than general business reporting.